Snapchat Geofilters: A Lemonly Design Challenge

Oct 14, 2017

The Lemonly Design Challenge

At Roxanne Weber, VOA, we love a good design challenge. When Snapchat introduced geofilters, we were immediately intrigued. Creating visually appealing and engaging filters for specific locations sounded like a fantastic opportunity to showcase our design skills.

Our Approach

Before diving into the design process, we always start by understanding the client's objectives and target audience. For this project, we analyzed the target locations and demographics, ensuring that our geofilters would resonate with the intended audience.

Research and Concept Development

We conducted thorough research on the target locations, including their culture, landmarks, and popular events. This information was crucial in developing ideas that would be relevant and appealing to Snapchat users in those areas.

Once we had a solid understanding of the locations, we brainstormed several unique concepts that aligned with the client's goals. We focused on creating designs that captured the essence of the locations while incorporating elements that would entice users to interact with the geofilters.

Design Implementation

After finalizing the concepts, our talented design team translated them into visually stunning geofilters. We paid attention to every detail, from color choices to typography, ensuring that the filters were eye-catching and well-executed.

User Testing and Feedback

At Roxanne Weber, VOA, we believe in the power of user feedback. We conducted testing sessions with a diverse group of Snapchat users to gather insights and improve our designs further. Their valuable input allowed us to make adjustments and enhance the overall user experience.

The Results

The geofilters we created for Snapchat received an overwhelming positive response from both users and our client. They were widely used during events and moments where users wanted to add a touch of local flavor to their snaps, resulting in increased brand awareness and engagement.

Our Website Development Services

At Roxanne Weber, VOA, we offer a wide range of services, including top-notch website development. With years of experience and a team of skilled professionals, we can help bring your online presence to life.

Whether you need a simple yet elegant website or a complex e-commerce platform, our experts are well-versed in the latest web technologies and best practices. We prioritize user experience, responsive design, and search engine optimization to ensure your website not only looks great but also performs exceptionally.

Business and Consumer Services

Aside from website development, Roxanne Weber, VOA, excels in providing comprehensive business and consumer services. Our expertise ranges from brand strategy and graphic design to digital marketing and customer experience.

We pride ourselves on delivering tailored solutions that address the unique needs of businesses and consumers alike. Our approach combines creativity, analytical thinking, and industry insights to help you achieve your goals and stand out in a competitive market.

Partner with Roxanne Weber, VOA

If you're seeking top-quality website development and business and consumer services, Roxanne Weber, VOA, is your ideal partner. We go above and beyond to create exceptional designs and provide comprehensive solutions that drive results.

Contact us today to discuss your project and discover how we can elevate your online presence and business success.

David Gibney
Great design challenge!
Nov 8, 2023